How To Add Value To Your Business
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Need to add value to your content?
Adding value can feel confusing, because we really have to put ourselves in our ideal client’s shoes - listen to Season 2 Episode 11 of Her Messy Bun Podcast to learn how to make your content more valuable to your target audience or keep reading.
How to Add Value to Your Content
Tired of hearing every social media expert telling you to "add value" to your content but then not explaining how to add value to your content? In today's episode of the podcast we teach you how to create valuable content, how to find what value you bring, explain what value based content actually is, and why having valuable content is important. You're going to learn not only what you gain from sharing valuable content but also how to create value for your content.
What value can you bring:
experience, expertise, quirks, interest, overcome something, transformation
you're blind to it bc it's your reality, but there are people behind you wondering how you know/did that
What is value based content:
Knowing what pain points you are solving for your industry and why only you can solve them - Experience meets your personality
Why is valuable content important:
if you feel called to share it, it's rude of you not because people need it
that's how you attract in people who want to hear from you, you're providing content that's valuable TO THEM — now more likely to buy from you
What do you gain by sharing your value:
By creating value based content for your audience you gain the pre-requisite of trust that most new clients and customers need in order to buy from you or work with you.
How to create value:
Provide entertainment, inspiration or education
Complete the circle - when ever you are sharing what you offer, you need to explain who you are serving, what you offer, where you differ from the rest, and how you will solve it.
on video: hook, build up, provide value, CTA
When you are sharing your content, ask yourself how does this benefit my audience? - and will this provide value to new people not yet apart of your audience. And understand you might not always say yes to both and thats ok.
More Resources
Automatically repost your content on other platforms.. same day or days later, your choice! Try It Free!
Reclaim your days with my Work Intuitively Masterclass
Never stare at a blank page again Join Consciously Creative
Take Messy Action
Whether you’re determined to do it yourself or prioritize yourself, my blog, templates and services are designed to eliminate the guess work.
Feel confident in your brand so you can focus on what really matters.
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And As Always – Don’t Give Up, Take A Day Off Instead.
Until next time!
xo Danielle
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Danielle’s TikTok: @her.messy.bun
